Tuesday, 21 August 2007

google analytics

So google's free analytics software is possibly on of the most useful sites around. Firstly its free which is always a bonus, but its just so useful. It enables me to track exactly who is coming to the website, how they are reaching it, how long they spend on each page.

Also importantly analytics includes the 'bounce rate' which is how many people leave the site straight away after seeing the landing page. Image is still everything, Good content is great, especially for the search engines, however we all know that people browse sites in moments - and if the site doesnt measure up, people simply click back and continue searching. Im hoping the investment that was made in good quality photos will pay off, they load fairly quickly which is also very imporant...

Anyway i guess time will tell how successful the site gets, but its only due to analytics that i will really have any idea how my site is actually doing!

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